When Syngenta needed an exhibition stand that was open and welcoming to promote their range of products at the British Potato Event, we worked with a leading stand builder to design the graphics and create videos for the screens on the stand. The aim was to create a stand that could be entered from multiple directions and avoid the feeling that a visitor was trapped once they entered. Working with the Syngenta campaign specialist we also developed a feature wall that showed the full range of products available during the potato growing season.
Designing an open and welcoming exhibition stand
